“The Brew” Branding

Branding / Packaging Design

“The Brew” branding project was an opportunity to create a visual that was traditional in one sense, but popped and drew attention in another. The colours needed to be vibrant but modern. The surrounding circle of the brand is a representation of a coffee mark you might see on a napkin at your local coffee shop after a strong, creamy latte, and it frames a less formal style of typography making it feel like an approachable brand.